Discussion Board Personas

Overview

Breastcancer.org is a nonprofit organization that helps women and their loved ones make sense of the complex information available about breast cancer, so that they can be empowered to make informed decisions for their lives.

The following fictional personas were created to represent the user base of the discussion boards on Breast cancer.org. These personas were "In Treatment", "Remission","Metastatic - Stage IV", "Newly Diagnosed", & "High Risk: Worried Well".